USA Real Estate News-Inman

Three marketing experts share what's actually working right now — real talk on scaling impact, refreshing legacy brands and leading through change.

It's time to stop allowing portals and brokerage bottom lines to treat real estate agents like an afterthought, Brown Harris Stevens' Maggie Ross writes.

Automatic license plate readers from Flock Safety got their start inside homeowner associations, long before becoming a national political flashpoint. Real estate has yet to settle whether an HOA's surveillance contract is something a buyer deserves to know about before closing.

As older adults rethink what it means to age in place, Julie Escobar writes that "The Golden Girls" model offers a surprisingly modern lesson about home, friendship and whether independence is the same as living alone.

Plaintiffs seeking to revive a lawsuit accusing Realtor.com parent company Move of selling “fake” leads were dealt a big setback Thursday.

Airbnb didn't create America's housing crisis, Chris Drayer writes. But after 19 years, they may have helped prove something the real estate industry should have figured out by now: Supply matters.

The next generation of proptech may not be about helping consumers find a home, Troy Palmquist writes. It may be about helping them decide where — and how — they want to live.

Zillow Preview listings are now live on Realtor.com, giving buyers on both platforms the same early access to pre-market homes before they hit the MLS.

The Fed's hike drew strong reactions across social media, where economists, housing analysts and market commentators weighed in.

AnyProp helps brokerages remain compliant with multiple listing service rules and regulations as they expand to new markets.

Rechat's invitation-only user community has grown to more than 2,000 members across 178 brokerages since launching this summer.

Pending home sales rose 0.3 percent in August 2026 but fell 4.7 percent year over year, with mortgage rates affecting the pace of contract signings.

It's a great time to build a buyer-focused business, Jimmy Burgess writes. Here's how to maximize your buyer lead gen in time for 2027.

The industry doesn’t have to choose between innovation and transparency or between seller flexibility and equal access, Windermere's OB Jacobi writes.

Mortgage rates jumped to 6.71 percent this week, as an Iran-conflict-driven bond sell-off pushed Treasury yields sharply higher.

Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers.

Remembering Gloria Steinem through the home that nurtured the feminist movement — where history was made one gathering at a time.

Real estate loves shiny tech, but does it actually work? Industry leaders separate genuine value from hype in this candid Inman Access panel.

The real estate market is aging, and the goals for your clients may look different now. Broker Staci Yesner offers advice on how to measure success when working with seniors.

Land id has launched an Apple CarPlay integration bringing parcel boundaries, owner data and waypoints to agents' dashboards as they drive.